Funnel: from AI visit to order · Rebilder Help
Funnel is a tab of AI visits. It follows AI visits to the selected site over 7, 30 or 90 days. Every figure is counted from recorded requests or reported orders. Free shows the first stage, for up to 30 days. Insights, Pro and Agency show all five.
The five stages
| Stage | What it counts |
|---|---|
| AI visits | Requests from AI assistants and crawlers. Visits from people are left out. |
| Clean versions served | Requests from any visitor that got the clean markdown version of a page. |
| Agent protocol requests | Requests answered through an agent protocol, from any visitor. It stays at zero until your site offers one. |
| Matched AI referrals | Visits an AI assistant sent to a page that the same assistant fetched earlier. Mentions that nobody clicks stay out of the count. |
| Orders reported | Orders your store reports, from the Shopify app or your own system. |
Orders and their evidence
Orders are grouped by the evidence linking them to an AI platform. The groups are never added into one conversions number.
- With evidence: your store sent evidence with the order, such as a UTM tag, a referrer or an event ID.
- Inferred from recent AI visits: an AI assistant visited a product on the order in the 7 days before it. This is an inference, and it is labeled as one.
- No evidence: nothing links the order to an AI platform.
Charts and the platform table
Below the stages, one chart shows AI assistant visits per day with clean versions served. Once orders arrive, a second chart shows orders per day. The By platform table shows AI visits, clean versions served and orders with evidence for each platform. An order whose evidence names several platforms counts under each, so the column can add up to more than your total.
Connect your orders
On Shopify, orders connect when you install the Rebilder app. On any other platform, send each order to POST /v1/outcomes with your site API key. The events docs show the format.